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Tip Tuesday: 80/20 Rule for Social Media Do you follow the 80/20 rule for social media posts? 80% of what you post should be educational, entertaining or something of value for your audience. Only 20% of your posts should be self-promotional. Posts that are not about your business tend to get more engagement, which helps…

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Member Tip: Spotlight Your Business For a couple of years now we’ve been spotlighting member businesses in our bi-monthly Chamber Spotlight newsletter. That publication is produced and distributed by the Terrell Tribune. In that format, we can only Spotlight a few at a time. So this year we began weekly Facebook Spotlight posts. This allows…

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Member Tip: Join our Private Facebook Group Did you know we have a Facebook Group exclusive to Chamber members?  The members-only, private group was created as an additional way for us to communicate with our members about upcoming networking opportunities, membership benefits, community events, and other membership-related items. It also allows you to ask business-related questions of…

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Member Tip: Submit Hot Deals & Promotions Do you have a special promotion you want to spread the word about? Or perhaps you’d like to offer a special deal to fellow Chamber members. It’s simple to do! You can submit your “Hot Deals” through the Member Information Center. Once approved, they’ll appear on our website…

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Member Tip: Make Valuable Connections Perhaps one of the most significant benefits of being a Chamber member is the ability to meet and connect with others in the community. You never know when you may meet your next customer, partner or employee. There are several different opportunities to meet and network with fellow Chamber members:…

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Member Tip: Claim Your Google Business Listing When someone searches Google for your business by name, does your listing come up with contact info, website link, business hours, and a map? Or perhaps it comes up, but it has incorrect information. You need to be sure you have claimed your Google My Business listing so you can…

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How to Get Backlinks and Why Your Local Business Needs Them When I was in marketing for a tech company in the beginning days of content marketing, links were gold. Every time someone linked to our content my boss got excited. While I loved the free publicity and SEO awesomeness we acquired from links, I…

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Think You have a Great Product or Service Idea? Here’s How to Know for Sure. The world is full of gurus who will tell you to set some goals, drive action, make it happen. And that’s good advice. But just because you can, doesn’t always mean you should. Launching a new product or service is…

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4 Ways to Structure Your Day for Success Productivity is always a big push at the beginning of the year. Everyone wants to do more with less: less money, less time, and fewer resources. This article will show you four ways to structure your day for greater success in achieving your goals. The one that…

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3 Easy Ways to Spice Up Your Newsletter This Year I know what you’re thinking…who has time for a newsletter, right? If you want more sales and a more loyal audience, you need to find the time. The magic of newsletters is they are a way to distribute your content on a regular basis straight…

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